Plans for the former Home Shopping Network campus in north St. Pete are starting to take shape.

The 65-acre campus, located at 2501 118th Avenue North, served as the HSN’s headquarters for nearly five decades before its parent company announced plans in early 2025 to move operations out of state.

HSN listed the property for sale last April.

Then in March, St. Pete Rising reported that the property was under contract with Greystar, the nation’s largest multifamily housing owner, manager, and developer.

Shortly thereafter, plans were filed with the City of St. Pete for the eastern 41 acres, where a 400,000-square-foot industrial park is proposed.

At the time, there were no details on what would be built on the remaining 24 acres.

Now, a newly submitted application to the Southwest Florida Water Management District reveals what’s planned for that portion of the site: a garden-style apartment community with a unit count in the high 300s, with at least 40% of the units set aside as affordable housing.

The City of St. Pete is taking another run at redeveloping a stretch of land along 22nd Street South.

On April 6th, the city issued a Request for Proposals (RFP) for the Commerce Park site, a roughly 3.03-acre collection of 19 city-owned parcels just north of Interstate 275 in the Deuces corridor.

The land, directly across from the Manhattan Casino, is appraised for around $4.5 million and has been the subject of multiple redevelopment plans over the past two decades, none of which have fully panned out.

City officials are now looking for a mixed-use project that activates 22nd Street South through commercial and retail uses, provides mixed-income housing with both rental and homeownership opportunities, and maximizes allowable density.

When the land was first assembled starting in 2007 under the administration of Rick Baker, the goal was to create a manufacturing and industrial hub that would generate jobs in South St. Pete.

The city spent years buying up parcels along the corridor with the idea of attracting employers and building out an employment center.

Then the Great Recession hit, and things stalled.